The Optimization Loop — 5 phases. 4 AI models. Zero guesswork.
Know exactly what AI says
about any brand. Then fix it.
45 questions. 4 models. Bradley-Terry ranked. Sycophancy-adjusted. Every score shows the math. White-label everything under your brand.
Ready to see your AI visibility score?
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The Measurement That Sells Itself
Show a prospect their AI visibility score. Watch them close themselves.
MEASURE PHASE
45 questions sent to GPT-5, Claude, Gemini, and Perplexity simultaneously.
15 BLIND QUERIES
Test organic visibility without brand mention. Reveals what AI recommends unprompted.
15 BRAND AUTHORITY
Test brand knowledge when named. Shows how well AI understands your brand.
15 COMPARISON
Head-to-head competitive battles. Determines ranked position among specific competitors.
RESULTS IN 3-5 MINUTES
4 Scores. Zero Subjectivity.
Visibility: 0-100 (organic recommendation frequency)
Authority: 0-100 (brand knowledge score)
Selection: 0-100 (ranking vs competitors)
Overall: Weighted composite
The Measurement Dashboard
See it in action
The Science Behind the Score
Four mechanisms that make GenPicked scores immune to the noise that plagues every other tool.
Bradley-Terry Ranking
The same algorithm used to rank ChatGPT, Claude, and Gemini against each other. We apply it to brand recommendations. Every pairwise comparison feeds a maximum likelihood estimate of true brand strength.
Latin Square Counterbalancing
We run both "Nike vs Garmin" AND "Garmin vs Nike." This experimental design cancels order effects. If the first-mentioned brand gets a 7% boost, it vanishes when you measure both directions.
Sycophancy Detection
AI tells Nike what Nike wants to hear. We catch it by running queries blind AND named. If scores diverge more than 20%, we adjust downward. Your visibility reflects reality, not flattery.
Deterministic Brand Detection
We do not use AI to judge AI. Brand mentions are detected via exact string matching. "Nike" found = counted. "A major sportswear brand" = not counted. No ambiguity.
Phase 01
Measure — What does AI say about you?
The dashboard shows 3 hero metric cards: Visibility Score (0-100), Perception Word (Positive/Neutral/Negative), and Competitive Rank (#3 of 12 competitors).
A competitive leaderboard shows how you rank across all models. Toggle between GPT-5, Claude, Gemini, Perplexity — each model has its own quirks and preferences.
Click through to the Direct Query panel. See the exact response text from each model. Every data point is traceable to a specific question and a specific AI response.
Filter by question type: Organic, Brand Authority, or Comparison. Understand the full topology of your AI presence.
Phase 02
Investigate — Why are you losing?
Source Attribution Heatmap: which content sources help competitors but not you. Absence from a key source costs you AI recommendation points.
Perception Gaps Dashboard: see where you are strong and where competitors own the narrative. Drill into the specific language AI uses.
Competitive Forensics: per-competitor breakdown showing exactly where you win and lose in the buyer journey across all 4 AI models.
Model Divergence: understand which models are your advocates and which ones are obstacles.
Competitor Tracking View
See it in action
Phase 03
Optimize — What should you do?
Kanban board organized by 3 business goals: Revenue, Reputation, Reach. Drag cards between Suggested, In Progress, and Completed as you work through them.
AI-generated action cards with impact estimates. Each action is specific, measurable, and prioritized by expected visibility lift.
Difficulty rating (Easy/Medium/Hard), timeline, and expected impact. Actions tagged by category: PR, Content, Product, SEO, Partnerships.
The War Room learns from your actions. As you mark items complete, it refines future recommendations and predicts which next steps deliver the highest ROI.
Phase 04
Monitor — Are things getting better?
Time-series trend charts across 12-month history. Toggle between Visibility, Authority, and Selection. See the exact trajectory of your AI presence over time.
Monitoring frequency: Daily, Weekly, or Monthly (configurable). Perception shift alerts when your scores change or competitors make moves.
Statistical significance detection. Real change vs noise. Do not celebrate a +2 point swing within the margin of error. Do not panic about a -1 dip that is just variance.
Competitor momentum tracking. Is your competitor accelerating? Did they level off? Watch the competitive landscape shift in real-time.
Phase 05
Report — What do you send clients?
White-label report builder with section toggles: Executive Summary, Visibility Scores, Competitive Leaderboard, Perception Analysis, Action Plan, Trends. You control what they see.
Custom agency branding: your logo, your colors, your domain. Generates a shareable link (expires 30 days). Client portal is read-only — they see their scores and recommendations, not your methodology.
Analytics: how many views, which sections read, whether they clicked “Solutions.” Understand which insights resonate with your clients.
Client sees: hero metric (their visibility score), competitive leaderboard, trend chart, 10 specific actions, and a “Solutions” card linking to your retainer services.
White-Label Report View
See it in action
Your clients think you built it. That is the point.
Custom domain: ai.myagency.com. Agency logo and colors on every screen. Client portals branded under your agency name.
Clients never see GenPicked. No footer links. No referral language. No reminders that this is a white-label platform. They think the agency engineered it.
Email digests, reports, dashboards — all agency-branded. When a client gets a weekly alert “Your visibility score is up 3 points this week,” it comes from you, not from us.
This creates lock-in. A client who thinks their agency built a proprietary AI monitoring engine is a client for life. It is your competitive moat.
How Agencies Use the War Room
Three proven patterns. Pick one. Or do all three.
Add AEO to existing SEO retainers
Show existing clients their AI visibility gap. Upsell a monitoring + optimization service on top of their current retainer.
+$1,500/mo per client
Win new clients with data
Run a 5-minute Scout scan. Send a white-label report showing their problem. Close the retainer before they even know it is possible.
Competitive prospecting tool
Build a standalone AEO service line
Some agencies now make $30K+/mo selling only AEO monitoring and optimization. The War Room is the delivery engine.
New revenue stream
Your unit economics
Your cost: $149/brand/mo. You charge: $1,500-2,500/mo. Margin: 85%+.
Your GenPicked Cost
$149
per brand/month
What You Charge
$1,500–2,500
per client/month
Time per Client
5 min
per week
The platform automates everything else — measurement, analysis, reporting, monitoring. You focus on strategy and client relationships. The War Room handles the delivery.
Built for Agencies. Works for Brands.
Not an agency? Use the War Room to monitor your own brand's AI visibility. Understand how you are perceived by the AI models your customers use.
See Brand PlansYour competitors are already being recommended by AI.
Are you?
The agencies winning RFPs in 2025 are the ones who know their AI visibility score and can prove it to prospects. The War Room is how you get there.